Programming recurring campaigns automates phishing campaign delivery across your organization.
It ensures continuous employee training according to a chosen recurrence schedule.
Arsen’s campaign automation is designed to save you significant time while steadily improving security behaviors.
1 – Objectives
Learn how to launch an automated campaign
Manage campaign types
Select employees to target
Select the phishing scenarios
Define a sending frequency to build a recurring schedule
2 – Prerequisites
Before launching a phishing campaign with Arsen, the following conditions must be met:
Access to the campaign creation module (Admin role)
3 – Choose the campaign name and type
3.1 – Access creation
Click + New Campaign from the Campaigns section.
3.2 – Enter the campaign name
Type the desired campaign name.
3.3 – Select the campaign type
Choose between:
Phishing Assessment Campaign
Awareness Training Campaign
Then choose between:
Credential Harvesting
Click-only
4 – Select the targets
4.1 – Understand target selection methods
Choose employees by:
Filtering users in the platform
Selecting employee groups
4.2 – Select a dynamic group
Click Groups to select one or more groups.
📚 Note
Dynamic groups are highly recommended for automated campaigns to avoid manually updating group members in the future.
4.3 – Validate the targets
Click Continue.
5 – Select the scenarios
5.1 – Browse the scenario library
Use filters to display:
Arsen-created scenarios
Your own custom scenarios
5.2 – Confirm the scenarios
Select the scenarios and click Continue.
📚 Note
Using multiple scenarios in a recurring campaign reduces the need for future adjustments.
6 – Configure the campaign schedule
6.1 – Select the sending mode
Choose:
One time campaign
Recurring Campaigns
Select Recurring Campaigns.
6.2 – Configure the recurrence
6.2.1 – Set the start date
Choose the Start date of the first automated campaign.
6.2.2 – Set the recurrence frequency
Use the dropdown menu to choose how often campaigns are generated.
6.3 – Choose the sending method
6.3.1 – Send all emails at once
Select Sent on the same day.
Then define the sending time in the field next to Emails will all be sent at...
6.3.2 – Spread email sending over multiple days
Select Spread over multiple days, then configure:
Number of days
Whether weekends are included
Daily sending time range
7 – Start the automated campaign sequence
Click SCHEDULE CAMPAIGNS to activate the recurring schedule.
